If you’re curious about Alex Cooper’s net worth in 2024, you’re not alone. Alexandra Cooper, better known as Alex Cooper, has made waves in the podcasting world with her wildly popular show, Call Her Daddy.
What started as a collaboration with Sofia Franklyn back in 2018 quickly turned into a solo venture for Alex after their fallout in 2020. Since then, she’s been steering the ship alone, and fans are eager to know just how much she’s raking in these days.
As of 2024, Alex Cooper’s net worth is estimated at a solid $30 million. This impressive figure is largely thanks to her past deal with Spotify, which was worth a whopping $60 million over three years. Even though the Spotify deal wrapped up in 2023, Alex continues to earn from her podcast, now available on multiple platforms, and from various sponsorships and endorsement deals.
In this article, we’ll break down how Alex Cooper built her wealth, what she’s doing now, and what the future might hold for this podcasting queen.
Alex Cooper’s Journey to Success
Early Career and Breakthrough
Alex Cooper’s rise to fame began with her co-creation of the Call Her Daddy podcast in 2018, alongside Sofia Franklyn. The podcast quickly became known for its bold and unfiltered approach to discussing various topics, from relationships to pop culture. Their chemistry and unique style resonated with listeners, helping the show gain a massive following.
However, in 2020, the partnership hit a bump when Alex and Sofia had a public fallout.
This led to Sofia’s departure from the show and left Alex to continue hosting the podcast on her own. Despite the split, Alex’s ability to connect with her audience kept the podcast thriving.
Spotify Deal
A major milestone in Alex Cooper’s career came in 2021 when she signed a groundbreaking $60 million, three-year deal with Spotify.
This deal marked a significant turning point, elevating her podcast to new heights and cementing her position as a prominent figure in the industry. The exclusive deal not only boosted her visibility but also had a substantial impact on her financial standing.
The deal ended in 2023, and Spotify chose not to renew the contract. As a result, Call Her Daddy is now available on multiple platforms, including Apple Podcasts, iHeartPodcasts, and Amazon Music.
Despite the contract’s end, Alex’s podcast continues to attract listeners and generate income from various streaming services.
Alex Cooper’s Net Worth in 2024
Current Estimated Net Worth
As of 2024, Alex Cooper’s net worth is estimated to be around $30 million. Her financial growth has been impressive, thanks largely to the success of her Call Her Daddy podcast and the lucrative Spotify deal she signed in 2021. Although the contract ended in 2023, its impact continues to shape her financial standing.
Growth Over the Years
Alex Cooper’s wealth has steadily grown over the years, driven by strategic deals and diversified income streams. The $60 million Spotify deal was a significant boost, but even after its conclusion, she has continued to generate income through sponsorships, endorsements, and expanding her podcast to multiple platforms.
Comparison with Previous Years
Here’s a quick look at how Alex Cooper’s net worth has evolved over the past few years:
| Year | Estimated Net Worth |
|---|---|
| 2020 | $2 million – $3 million |
| 2021 | $10 million – $12 million |
| 2022 | $20 million – $25 million |
| 2023 | $28 million – $30 million |
| 2024 | $30 million (current) |
Sources of Income
Alex Cooper’s impressive net worth in 2024 comes from a variety of income streams. Let’s break down where the money is coming from:
Podcast Earnings
The Call Her Daddy podcast is still Alex’s biggest moneymaker. After her $60 million Spotify deal ended in 2023, she didn’t slow down. In 2024, she signed a massive $100 million deal with SiriusXM. This new partnership gives SiriusXM exclusive rights to sell ads on both the audio and video versions of her show. Plus, it includes bonus content and events.
What’s even more exciting? The deal also covers podcasts on her Unwell Network, featuring influencers like Alix Earle and Madeline Argy. This move ensures that Alex continues to dominate the podcasting world, with her earnings only getting bigger.
Brand Collaborations and Sponsorships
But podcasting isn’t Alex’s only source of income. She’s smartly leveraged her fame to land some lucrative brand deals. From social media campaigns to endorsements, these partnerships add a solid stream of revenue. Even with her new SiriusXM deal, Alex continues to cash in on these collaborations.
Other Business Ventures
And let’s not forget about her other business ventures. While she keeps the details under wraps, it’s known that Alex has made some savvy investments, especially in real estate. These ventures are just another way she’s building long-term financial security.
Lifestyle and Assets
Alex Cooper’s success isn’t just reflected in her bank account; it’s also visible in her lifestyle and assets. Let’s take a look at how she’s living it up:
Real Estate and Luxury Properties
Alex has made some serious moves in the real estate market. One of her most talked-about properties is her stunning home in Newark. The house is a blend of luxury and comfort, showcasing her taste for the finer things in life. But that’s not all—she’s also rumored to have invested in other high-end properties. Real estate isn’t just a place to live for Alex; it’s an investment that’s helping her grow her wealth even further.
Vehicles and Other Assets
When it comes to cars, Alex doesn’t hold back. She’s been spotted driving some pretty impressive vehicles, adding to her collection of high-value assets. From sleek cars to a luxury yacht, Alex’s assets are just as impressive as her career. These purchases are more than just splurges; they’re symbols of her hard-earned success.
Future Prospects and Net Worth Prediction
Alex Cooper’s journey is far from over. Let’s explore what the future might hold for her and how it could impact her net worth:
Upcoming Projects and Potential Growth
Alex isn’t slowing down anytime soon. With her new SiriusXM deal and the continued success of the Call Her Daddy podcast, her influence in the media world is only growing. Plus, her Unwell Network, featuring top influencers, is another avenue for future earnings. As she expands her brand and explores new opportunities, we can expect her income to keep rising.
Expected Net Worth in 2025 and Beyond
Given her current trajectory, Alex’s net worth is likely to climb even higher. With the $100 million SiriusXM deal locked in and her other business ventures flourishing, it’s safe to say her net worth could reach new heights by 2025. If she continues to make smart financial moves and expand her empire, there’s no telling how far she can go.
How You Can Be the Next Alex Cooper
Alex Cooper’s rise to fame didn’t happen overnight. It took grit, determination, and a willingness to take risks. Here are some life lessons from Alex Cooper that can help young women chart their path to becoming successful podcasters:
1. Embrace Your Authenticity
Alex Cooper’s success with Call Her Daddy stems from her unapologetic authenticity. She’s never been afraid to speak her mind, share her experiences, or tackle controversial topics. If you want to stand out in the podcasting world, you need to embrace who you are. Don’t shy away from your unique voice—lean into it. Authenticity is what will connect you with your audience and set you apart from the crowd.
2. Don’t Be Afraid to Pivot
When Alex and her former co-host, Sofia Franklyn, had a public fallout, many thought it was the end of Call Her Daddy. Instead, Alex took control, rebranded the podcast, and made it even bigger on her own. This shows the importance of being adaptable. If things don’t go as planned, don’t be afraid to pivot. Learn from the experience, and keep pushing forward.
3. Know Your Worth and Negotiate
Alex didn’t just accept any deal that came her way. She knew her value and negotiated a $60 million deal with Spotify in 2021, followed by a $100 million deal with SiriusXM in 2024. This is a crucial lesson for any aspiring podcaster—know your worth. Whether you’re negotiating brand deals, sponsorships, or partnerships, don’t settle for less than what you deserve.
4. Build a Strong Personal Brand
Beyond podcasting, Alex has built a powerful personal brand. From her social media presence to her Unwell Network, she’s expanded her influence beyond just one platform. If you want to be successful, focus on building a brand that resonates with your audience. Diversify your content, engage with your followers, and stay consistent with your messaging.
5. Be Resilient and Persistent
The road to success isn’t always smooth. Alex faced challenges, controversies, and setbacks, but she never gave up. Resilience and persistence are key to achieving long-term success. Keep producing content, keep improving, and don’t let setbacks derail your progress.
6. Take Control of Your Narrative
One of the reasons Alex Cooper has thrived is because she controls her narrative. She’s always been in charge of how her story is told, both in the media and on her podcast. To be successful, you need to take control of your own story. Don’t let others define you—define yourself and your journey.
7. Invest in Yourself and Your Skills
Finally, never stop learning. Alex’s journey from co-hosting to single-handedly running one of the world’s top podcasts shows the importance of investing in your skills. Take courses, study the industry, and keep refining your craft. The more you invest in yourself, the more prepared you’ll be to seize opportunities when they come your way.